The iconic Playboy brand was created in 1953. Today it is among the top 50 world-renowned brands with over 18 million subscribers and 6 million supporters in Europe, or 13 editions of the national magazine. Since 1982, Playboy TV has been released. This is the case in over 60 countries.
Playboy TV offers viewers a wide range of genres, including erotic series, reality shows, international travel books and backstage programs from Playboy, all with a fun and sensual undertone for which Playboy is a respected brand.
Playboy TV has chosen the media company MARC DORCEL to expand and develop its presence on the European market. Its main task will be to strengthen the brand, products and media services. The main activities in Europe (with the exception of the United Kingdom, Portugal and Spain), Africa and the Middle East will be the production and distribution of the Playboy TV Europe program from 1 May, including the transition to HD quality.
MARC DORCEL Media Group has decided to cooperate with the distribution company IFC Media in the Czech-Slovak area. Jozef Pipek, Managing Director of IFC MEDIA:
“OUR STRONG POINT IS THE PERFECT KNOWLEDGE OF THE MARKET AND OUR EXISTING ACTIVITIES IN THIS AREA. FROM MAY 1, WE WILL BE OFFERING PLAYBOY TV TO OUR OPERATORS AND WE BELIEVE THAT THIS STRONG BRAND OF OUR OPERATORS WILL CAPTIVATE AND OFFER IT TO THEIR CUSTOMERS”.
IFC Media already represents Dorcel’s adult programs. The portfolio of this ditribution company includes the sports channels Arena Sport 1 and 2, Auto Engine and Sport, Fight Network, GINX ESORTS, from children’s and lifestyle programs Cartoon Network Czech, Boomerang, Deluxe Music, News Ta3, Euronews, CNN, to CS Film, CS MINI, Horror Movie, Travelxp HD, Travelxp 4K and WAR – World of Wars from the portfolio of documentary programs.